This series was created as a playful, light-hearted take on The Happy Pear’s oat milk—focusing on freshness, approachability, and a bright, optimistic tone. Working with clean, minimal sets and soft natural light, the goal was to bring out the simplicity of the product while staying true to the brand’s cheerful, health-focused personality. The styling leans into everyday moments, with a bit of humour and warmth throughout.
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